Who needs WriteNow – the new on-demand content service?

Who needs WriteNow – the new on-demand content service?

October 25, 2016


October 25, 2016


Who needs WriteNow – the new on-demand content service?


Tony Hallett
Managing director

Tony set up Collective Content in 2011 so brands can more easily become publishers and tell stories. This built on 15 years in media, from reporter to publishing director at Silicon Media Group, CNET Networks and CBS Interactive.


We recently launched an innovative on-demand writing service, WriteNow. Why is it innovative? After all, we hate it when people throw around that phrase without good reason.

There are other on-demand services – but their quality is usually low. And there are other places to commission content – but it takes time.
WriteNow uniquely combines quality and speed.

Right here, we will elaborate a little on those who should use this service and why.

Put simply, WriteNow is for people who need some copywriting done within 24 hours. The main kinds of people we work for sometimes have this need.

Who buys WriteNow?
Our customers will typically be in marketing at large companies or at other agencies without a content team. Sometimes they are in sales and need bid support, for example materials created close to a pitch.

Sometimes people just need an important document edited in a hurry. Our beta period has already included several of these use cases.

Why use WriteNow?
People have previously come to us for our Speech-to-blog ghostwriting service – and that is still available. But WriteNow isn’t just about ghostwriting. While for now it’s just for written content, WriteNow could be used for blog posts or columns that carry the name of one of our experienced writers, or it could be a way to source copywriting for a range of marketing assets, or about us editing a long-form company report.

WriteNow is writing – and editing – on demand. In the future we will offer graphical and video services too.

How much does WriteNow cost?
The one thing all WriteNow assignments have in common is that, from getting a green light, they are completed in 24 hours. Otherwise, as we said on launch, each project is unique. That means we will quote once we get details from you. But we feel it is appropriate to price WriteNow as a premium service. No one else can offer the speed and quality of WriteNow.

Next time we will explain more about the process behind each WriteNow project.

Make your first WriteNow booking on this page – right here, right now.

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