Collective Content Team

Author posts

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Your “critical thinking” makes you unique – and GenAI can’t help you with that

By Collective Content Team / 11/14/2024

As more of the world turns to generative AI (GenAI) to produce blog posts, LinkedIn posts, reports and much more, there is an even more pressing need for “premium thought,…

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Written By Collective Content Team14/11/2024
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Evolving GenAI guidelines: Collective Content’s AI Policy 2.0

By Collective Content Team / 10/29/2024

Almost exactly a year ago, we published a piece titled Why we have a GenAI policy – and why you should too. The blog post introduced our formal guidelines for…

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Written By Collective Content Team29/10/2024
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We’re hiring: Writer and Senior Writer

By Collective Content Team / 05/20/2021

Collective Content is a specialist B2B content marketing agency. We work for some of the biggest names in tech and professional services and we arm them with media-grade content to…

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Written By Collective Content Team20/05/2021
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11 essential content marketing links from Q1 21

By Collective Content Team / 03/30/2021

1. 2021 Contently Report: What buyers want from content marketing Kicking off this quarter’s curation with one of the year’s big bits of research, from the team at Contently. 2.…

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Written By Collective Content Team30/03/2021
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What do paywalls teach us about gated content?

By Collective Content Team / 01/10/2020

Spare a thought for the humble content marketer. He or she can spend hours researching, creating and promoting content, only to be questioned on its impact. Even the teams at…

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Written By Collective Content Team10/01/2020
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Right on time: Nail your content plan with audiences, channels and purpose

By Collective Content Team / 11/07/2019

Get inside any creative’s head and you’ll find a world of chaos. Breaking news, trending topics, customer pain points – the list is endless. An editorial calendar is the key…

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Written By Collective Content Team07/11/2019
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Tech Quarterly

Our quarterly summary of top research, market stats, new developments and predictions in five key technology topics of importance to our readers and clients: artificial intelligence, automation, CIOs, Internet of Things and virtual reality/augmented reality/extended reality (VR/AR/XR).

If a major analyst report, survey or forecast has been published on any of these topics in the preceding three months, you’ll find out about it in Tech Quarterly.

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