Pop quiz – spot the error in the following sentence: “IT security is especially important for companies which have seen large numbers of employees suddenly working from home.” If you…
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Imaginehavingtoreadentirebookscompanyreportsorwhitepapersinwhichwordswerentseparatedbypunctuationofanykindcanyouimagineunderstandinganythingthefirsttime Writing that way would seem like the opposite of clear communication, wouldn’t it? But that’s actually how information was recorded in ancient Greece, when all writing was meant to…
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Good punctuation isn’t just a nicety for academics and grammar snobs. Without it, our communications can be a lot more confusing, troublesome and even costly. For example, the lack of…
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Ugh, you may groan. A blog post about punctuation? And not just punctuation in general but a post about just one punctuation mark in particular: the apostrophe? Boooooring. Only it’s…
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This post was first published on 11 January 2013. Do you know your 1970’s from your 1970s? Interesting as that decade was, the more observant among you will have noticed…
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This post was first published 18 March 2014. You know what buzzword bingo is, right? Usually played in a meeting or conference where jargon, management speak and buzzwords are bandied…
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“Know your numbers” – was something my last boss drummed in to her top team. And it stayed with me, commercially speaking. But it’s also critical in the content we…
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Sure, ‘explain your terms’ is what your high school English teacher drummed into you. It’s best practice in certain areas, such as academic writing. But for your content marketing? You…
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English might be the go-to language choice when writing for an online, international audience. But what kind of English do you use? There’s British English, Canadian English, Australian English and…
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How many of you have tried to sound more authoritative during a disagreement by hauling out the old, ‘They say…’ claim? You know, as in, ‘They say Millennials don’t have…
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Semi-colons are fine for long lists, computer programmers and Mark Twain. While we have a lot of love for the latter two of those three, what we really mean is…
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This post was first published on 7 October 2014. We spend a fair amount of time both blogging and talking to clients about style, grammar, tone of voice and so…
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