In this episode of ‘Sense-maker sessions: Content leaders’, we interview Josselyn Simpson, global editorial director at Heidrick & Struggles, to get her perspective on thought leadership, the ROI of content and more.

Josselyn’s career started in magazine publishing and saw her traversing into the worlds of research and management consultancy, with time spent at the Economist Intelligence Unit (EIU) and later McKinsey and Company.

Watch this episode to find out how Heidrick & Struggles’ editorial team balances strategic thinking with hands-on execution, why their most valued metric for thought leadership is client conversations and more.