Contacts books and content marketing – we need to talk

By Aled Herbert / 20/02/2014

A great contacts book (now usually virtual rather than a rolodex or dog-eared notebook) has always been – and still is – what marks out really good journalists. That ability to…

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Collectivist #5: He'll help you sell

By Tony Hallett / 25/05/2012

The last Friday of the month means it’s time for another Collective Content recommendation. We take someone we have worked with personally, explain what they do and give an idea…

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Collectivist #4: Marketing maestro

By Tony Hallett / 27/04/2012

At the end of every month the CC Blog names a partner we recommend. It has to be someone we’ve done business with. And someone we like to spend time…

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