“An email that no one clicks on is spam” – discuss

By Tony Hallett / September 16, 2012

I dialled in to the #mpworld event from Marketing Profs on Friday, which was an excellent virtual conference featuring the likes of Anthony Schneider (@anthonyws), Brian Clark (@copyblogger), Sonia Simone…

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Newsletters – whatever works for you

By Tony Hallett / August 6, 2012

Fresh from sending our own CC:UK email newsletter, it’s no secret that we work with clients on theirs. A lot. The biggest question we’re asked? “What is best practice?” Our…

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Twitter’s weekly newsletter

By Tony Hallett / May 16, 2012

Should Twitter be sending you a newsletter? That’s perhaps a bit like asking whether Tumblr or Facebook should have an editor-in-chief. (FWIW they both do.) The argument against the whole newsletter…

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