1. McKinsey: Customer experience increases total shareholder return Research by consulting firm McKinsey with 8,500 insurance customers in North America found that customer experience is a strong driver of financial…
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This slide should blow your mind. (And not because of the funny angle or the guy’s head in the bottom-right.) Not only do 38 per cent of respondents say they…
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How should you make the best use of archive content? It’s a question that assumes you have some, for one thing. I was speaking to an old contact this week…
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