Content marketing on the up – stats

Content marketing on the up – stats

February 12, 2012

 

February 12, 2012

 

Content marketing on the up – stats

WRITTEN BY

Tony Hallett
Managing director

Tony set up Collective Content in 2011 so brands can more easily become publishers and tell stories. This built on 15 years in media, from reporter to publishing director at Silicon Media Group, CNET Networks and CBS Interactive.

Nice, brief summary about the rise of content marketing.

The rise of content marketing
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