SEO tips from the experts [infographic]

SEO tips from the experts [infographic]

06/11/2012

 

06/11/2012

 

SEO tips from the experts [infographic]

WRITTEN BY

Tony Hallett
Managing director

Tony set up Collective Content in 2011 so brands can more easily become publishers and tell stories. This built on 15 years in media, from reporter to publishing director at Silicon Media Group, CNET Networks and CBS Interactive.

This infograpic caught our eye.

On the one hand it’s a great modern take on the vox pop. The guys listed below are all experts on search engine optimisation (SEO) (as the piece promises). Usually you’d see views like this together in an article or over audio (eg radio or podcast) or video (eg YouTube).

But this, we think, is more effective.

On the negative side, we do wonder whether presenting information like this is going to remain a handicap in terms of – wait for it – SEO.

Google and other search engines have traditionally had a tough time working out what’s going on in still images and  video. That’s one reason why contextual text (eg intros) or transcripts of audio/video have been valuable.

But we’d rather think about the humans seeing this.

Top