Becky Thompson

Author posts

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Why a defined process gets the best content results

By Becky Thompson / 03/10/2024

This is part of a series of articles where I talk about my experiences managing large channel marketing content programmes. This time I look at why having a clear process…

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Small partner, big ambition – how I show what’s possible

By Becky Thompson / 25/09/2024

This is part of a series of posts where I talk about my experiences managing large channel marketing content programmes. This time I look at what smaller channel partners can…

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3 qualities to demand in your content agency

By Becky Thompson / 16/09/2024

This is the first in a series of posts where I talk about my experiences managing large channel marketing content programmes. This time, I’m looking at some things that matter…

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Onboarding agencies

By Becky Thompson / 01/11/2023

Onboarding a new content agency can sometimes mean a little bit of pain, or sometimes quite a lot. To a certain extent, that’s up to you. Episode 5 of our…

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