Copywriter v journalist – be sure of the difference

By Aled Herbert / November 10, 2014

In the world of content marketing many of us who hail from a background in journalism, as reporters and editors, can sometimes get a little protective of our territory as…

Read More

Copywriters, designers – the right balance

By Aled Herbert / June 7, 2012

Most things I read these days arrive serendipitously via some social media channel, mostly Twitter. A tweet last week directed me to’s post containing an infographic on the difference between…

Read More