B2B content marketing trends in 2017 [Infographic] This is one of those ‘If you only read one piece…’ pieces. At least it is for B2B content marketers, which is where…
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“Content is fire, social media is gasoline.” – Jay Baer, President, Convince and Convert A while back, for a few years, it felt like everyone jumped on social media as…
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I speak to new clients about how quickly and how far their content can improve. Because big strides are possible. But you know what I often hear? “We want to…
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You’ve heard the phrase ‘a culture of content’, right? Well, you’re going to hear it a lot more this year. Why? There’s a good chance your organisation has not only…
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