Why journalists ditch the thesaurus when it comes to “said” (for new journalism students who don’t) An unusual and simple start to this quarter’s round-up… but it’s important because the use…
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B2B content marketing trends in 2017 [Infographic] This is one of those ‘If you only read one piece…’ pieces. At least it is for B2B content marketers, which is where…
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Many brands will join traditional publishers tomorrow in posting April Fools’ stories. But how many will make misjudgements, maybe missing an opportunity or – worse – scoring an own goal?…
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