Andrew Smith

Author posts

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It’s 2025! Time to refresh, reboot and rethink your thought leadership. 

By Andrew Smith / 02/06/2025

Terrified of tariffs? Scared of sanctions? Antsy about AI? Mulling mergers? Rueful of regulation? Edgy about your ESG and DEI positions? The world has changed. You need to refresh your…

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Written By Andrew Smith06/02/2025
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Abstract image of sparkling lights radiating from a central point of a grid-like structure. (Photo by Joshua Sortino on Unsplash)

Essential CIO insights from Q3 24

By Andrew Smith / 12/30/2024

1. IT leaders feel rising pressure to minimise time to revenue for AI A Flexential survey of 350 IT leaders at organisations with more than $100 million in annual revenue…

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Written By Andrew Smith30/12/2024
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A zoomed in photo of a dictionary with the words "referendum" and "refill" on the pages.

Our words of the year

By Andrew Smith / 12/17/2024

Collective Content’s words of the moment (WOTM) appear in our monthly newsletters. They are sometimes new words, or simply words having their day in the sun.   Our sweet spot…

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Written By Andrew Smith17/12/2024
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Photo of a man standing up and performing an IT task. He's holding a laptop that's plugged into a nearby server. Photo by Sammyayot254 on Unsplash

Essential CIO insights from Q2 24

By Andrew Smith / 07/04/2024

1. IT decision makers say skill shortages an obstacle during purchasing Skill shortages are the top obstacle for IT decision makers weighing new technology purchases, with 41 per cent reporting…

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Written By Andrew Smith04/07/2024
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Data centre (Photo by Ian Battaglia on Unsplash)

Essential CIO Insights from Q1 24

By Andrew Smith / 05/09/2024

1. CISO job satisfaction is linked to board engagement: IANS The annual CISO survey from security research firm IANS found that job satisfaction is correlated with how frequently CISOs engage…

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Written By Andrew Smith09/05/2024
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Silhouttes of a figure walking in front of a group of 7 people a few metres behind. The figures are walking down a hill set against a moody purple and orange, cloudy sunset.

Get your thought leadership programme off the ground in 2024

By Andrew Smith / 02/09/2024

10 practical elements to consider This blog was co-authored by Andrew Smith and Marc DonFrancesco Great thought leadership (TL) is about great ideas. But it’s also about practical considerations. When…

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Written By Andrew Smith09/02/2024
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An open dictionary on a table, with a glimpse of a red cover peeking out from the pages.

Around the world in seven words

By Andrew Smith / 12/04/2023

Around the world in seven words The are many reasons to sign up to the Collective Content newsletter, which you can do here. One of them is the Word, or…

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Written By Andrew Smith04/12/2023
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Two people meeting over coffee. Photo by charlesdeluvio on Unsplash

How to get a referral for a great content agency

By Andrew Smith / 08/15/2023

Be greedy and sceptical. Greedy, because you want to gather as much information from as many sources as you can. Remember, this process is generally free, so if you skimp…

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Written By Andrew Smith15/08/2023
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Tech Quarterly

Our quarterly summary of top research, market stats, new developments and predictions in five key technology topics of importance to our readers and clients: artificial intelligence, automation, CIOs, Internet of Things and virtual reality/augmented reality/extended reality (VR/AR/XR).

If a major analyst report, survey or forecast has been published on any of these topics in the preceding three months, you’ll find out about it in Tech Quarterly.

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