Zoe McNeill

Author posts

Man in a headset trying out XR technology.

Essential VR/AR/XR insights from Q1 23

By Zoe McNeill / May 18, 2023

1. Metaverse could fuel $1 trillion in commerce by 2025: Accenture Growing interest in the metaverse among both consumers and businesses could create a $1 trillion commerce opportunity by the…

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A screen view from OnSight, the 2018 award-winning software developed by NASA's Jet Propulsion Laboratory in collaboration with Microsoft. OnSight uses real rover data to create a 3D simulation of the Martian environment where mission scientists can "meet" to discuss rover ope... Credit: NASA/JPL-Caltech

Essential VR/AR/XR insights from Q4 2022

By Zoe McNeill / January 23, 2023

1. World-class experience At the FIFA World Cup in Qatar, in-person attendees were able to use an AR companion application on smartphones for real-time statistics viewing during games. 2. A…

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Women writing history: A celebration of firsts for Women’s History Month

By Zoe McNeill / April 5, 2022

International Women’s Day is celebrated on only one day each year. Here at Collective Content, we recognise that trying to encapsulate an entire gender’s accomplishments, even just in one field,…

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