Adobe

Pool ball number 11

11 essential content marketing links from Q4 23

By Tony Hallett / 29/12/2023

1. Skimming, scanning, scrolling — the age of deep reading is over We’ve long been fans of Simon Kuper’s writing, and this struck a chord as so 2023. Is the…

Read More
Closeup of hand holding a smartphone. Photo by Rodion Kutsaiev on Unsplash

Essential customer experience insights from Q3 2023

By Bill Clark / 02/11/2023

1. McKinsey: Customer experience increases total shareholder return Research by consulting firm McKinsey with 8,500 insurance customers in North America found that customer experience is a strong driver of financial…

Read More

Ad blocking – scaring the hell out of some in media and marketing

By Tony Hallett / 02/06/2015

Adblock Plus owner Eyeo last week won the latest in a series of legal showdowns against those who say web users shouldn’t be allowed to use its ad blocking tool.…

Read More
Top