Andy McCue

Branded content lessons from B2C and B2B

By Andy McCue / May 29, 2012

I’ve been on the frontline of journalism for 13 years now – in print, on the web, across consumer, B2B and customer publishing – and one evolving trend I’ve observed…

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Collectivist #3: Content creator

By Tony Hallett / March 30, 2012

It’s recommendation time again… Andy McCue – writer, editor, climber Andy is modest. He writes on his LinkedIn profile about “13 years’ experience in business-to-business, consumer and customer publishing across…

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