Before you engage a content agency, it’s essential to know that you can take it at its word. But when you are evaluating agencies, how do you know if their…
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Bringing in new business is a key challenge for any agency, and we’re no different. But we value working with existing clients more than we do prospecting for new ones.…
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Copywriting is one of the biggest challenges for any content marketer. It’s totally subjective, there’s pressure to convert, and oftentimes the writer doesn’t quite capture the brand. Your copy is…
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Here’s something we need to make clear straightaway – Collective Content isn’t anti-freelance. The bulk of our writers are freelancers. Using freelances can in certain circumstances absolutely be the right…
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Our quarterly summary of top research, market stats, new developments and predictions in five key technology topics of importance to our readers and clients: artificial intelligence, automation, CIOs, Internet of Things and virtual reality/augmented reality/extended reality (VR/AR/XR).
If a major analyst report, survey or forecast has been published on any of these topics in the preceding three months, you’ll find out about it in Tech Quarterly.