11 essential content marketing links from Q1 22

By Tony Hallett / 04/04/2022

1. Digiday+ research: Agency remuneration models are poised to change in 2022 Here’s a doozy to kick things off. Want to know how different agencies are charging these days? No…

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Sign-off paralysis and how to cure it

By Tony Hallett / 27/05/2015

Sign-offs are the biggest threat to the average company trying to market with content. Not ideas, not finding creators of quality content, not even budgets or legal – though all…

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Social media policy as infographic –

By Tony Hallett / 18/04/2012

Readers of these pages know we end up mentioning social media policies regularly. We’re even toying with publishing a template. (Let us know if that gets your vote too –…

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