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PRs and brand journalists in 2017 – a marriage of convenience?

By Tony Hallett 02/21/2017

At Collective Content we’re fascinated by how people respond to us doing our job – creating great content for brands that starts conversations. That’s partly because it’s a fast-changing field,…

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Written By Tony Hallett21/02/2017
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PR and brand journalism – an unholy alliance?

By Tony Hallett 02/04/2016

Last year was the first in which we published groundbreaking research into the changing face of journalism and what that means for PR. This year we’re revisiting that subject. In…

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Written By Tony Hallett04/02/2016
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B2B content marketing in Europe – tell us about it

By Tony Hallett 07/25/2013

How much do you know about B2B content marketing? How much would you like to learn? We, together with our partner Xpointo Media, would like to find out both those…

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Written By Tony Hallett25/07/2013
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Tech Quarterly

Our quarterly summary of top research, market stats, new developments and predictions in five key technology topics of importance to our readers and clients: artificial intelligence, automation, CIOs, Internet of Things and virtual reality/augmented reality/extended reality (VR/AR/XR).

If a major analyst report, survey or forecast has been published on any of these topics in the preceding three months, you’ll find out about it in Tech Quarterly.

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