This is the second in our short series about the types of client – ‘personas’, in marketing terms – that Collective Content (UK) serves. Last time we explained our relationship…
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There are three main groups of people Collective Content (UK) targets. We thought we’d write three blog posts to explain these types. Some in content marketing circles would call them…
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Most things I read these days arrive serendipitously via some social media channel, mostly Twitter. A tweet last week directed me to mashkulture.net’s post containing an infographic on the difference between…
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I’ve been on the frontline of journalism for 13 years now – in print, on the web, across consumer, B2B and customer publishing – and one evolving trend I’ve observed…
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This month’s snippet from how-to guide Everything In Moderation: How to chair, moderate and otherwise lead events raises the question of questions. Or rather, how to best interrogate panellists.Question-asking (part 1)Intros…
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In this month’s excerpt, we cut to the end of Everything In Moderation: How to chair, moderate and otherwise lead events, for several brief tips, all about different aspects of…
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Following yesterday’s post about how to get onto to the stage in good order – without any pesky mobile phones interrupting proceedings – today’s excerpt from Tony Hallett’s e-book, Everything…
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Over coming weeks Collective Content will be publishing parts of the new e-book by our director Tony Hallett, Everything In Moderation – How to chair, moderate and otherwise lead events.…
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We’re really proud to announce that Collective Content is the publisher of a new e-book, priced at just £2.50/$3.99, aimed at anyone with speaking and moderating duties at live events.…
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