Artificial Intelligence

Closeup of circuit board with GPT 4 chip. Photo by D koi on Unsplash

Essential AI insights from Q1 24

By Eve Michell / 07/05/2024

1. Accenture workforce report examines employee sentiment regarding AI in the workplace Accenture’s Work, workforce, workers report finds that 95 per cent of workers see the value in working with…

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Human hand touching a robotic hand

Essential AI insights from Q4 23

By Eve Michell / 09/02/2024

1. Resume Builder survey reveals business leader expectations for AI in 2024 Of 750 business leaders surveyed by Resume Builder, 96 per cent of those from companies hiring in 2024…

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A metal robot made up of lots of joined, angular parts, sitting at a piano to play it.

Good art – and good content marketing – doesn’t take shortcuts 

By Shirley Siluk / 26/01/2024

Ideas are easy. Executing them is hard. And people have always been tempted by the promise of shortcuts to take ideas from conception to execution without that messy ‘hard’ part…

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Person looking at a computer screen using ChatGPT (Photo by Viralyft on Unsplash)

3 pros and 3 cons of using GenAI for your content

By Eve Michell / 27/09/2023

Generative artificial intelligence (GenAI), with the release of ChatGPT in late November 2022, has turned every industry on its head. Overnight, we’ve seen all kinds of AI-related content, tips for…

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11 best content marketing links Q2 23

By Tony Hallett / 03/07/2023

What does generative AI mean for content marketing? Yes, we’re being unapologetically us-centric this quarter – starting with an important blog post from our content director about our position on…

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A photo of a typewriter with ARTIFICIAL INTELLIGENCE in capitals.

What does generative AI mean for content marketing?

By Aled Herbert / 07/06/2023

We have been watching with amazement the speed at which generative AI has developed and affected so many areas of our lives and our work. While AI has enormous potential…

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Person using ChatGPT on a laptop.

Essential AI insights from Q1 23

By Eve Michell / 05/05/2023

1. New AI budget announced by UK government With initial investments to start this year, the UK government is dedicating around £900 million in both the development of an exascale…

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Futuristic image of woman standing in streams of data

Essential AI insights from Q4 2022

By Eve Michell / 23/01/2023

1. AI adoption soars A report by McKinsey published in December 2022 found that AI adoption by organisations has more than doubled since 2017, with 50–60% of organizations using some…

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Essential AI insights from Q3 21

By Shirley Siluk / 28/12/2021

1. ‘Vicious cycle’ keeps most US firms from using AI for better decisionsEighty per cent of US companies are struggling to use AI for better decision making, according to a…

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Essential AI insights from Q2 21

By Shirley Siluk / 02/07/2021

1. Demand grows for employees with multiple AI skills A growing number of jobs require skills related to artificial intelligence, according to a survey by the Organisation for Economic Co-operation…

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Essential AI insights from Q1 21

By Shirley Siluk / 02/03/2021

1.US military activity in AI will drive greater investment in EU & China startups Written by investors Nathan Benaich and Ian Hogan, the State of AI Report 2020 predicts that…

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Essential AI insights from Q4 20

By Shirley Siluk / 18/11/2020

1. Banks might use AI to ‘game the system’, regulator warns About one third of 60 global banks are using machine learning for credit scoring and regulatory capital calculations, raising…

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