Tony Hallett
Author posts
You might well have come across Maslow’s Hierarchy of Needs. But what if that model could be applied to social media? Take a look at the following infographic: On the…
Read MoreWe recently came across this interesting piece – 11 frequently botched AP style points on ragan.com – and it got us thinking about style and its quiet twin, consistency, across non-media…
Read MoreIt’s recommendation time again… Andy McCue – writer, editor, climber Andy is modest. He writes on his LinkedIn profile about “13 years’ experience in business-to-business, consumer and customer publishing across…
Read MoreI’ll be honest – I don’t know if I really love or hate the video below. That’s probably good news for the folks over at Ink, whose inflight mags you’ll have…
Read MoreA quick slide to start the week. At the AOP B2B event a couple of weeks back the excellent Caroline Taylor from IBM (@green_goddess ) talked about several things but…
Read MoreHere is a great piece of research by Brian Solis over at Altimeter Group. If you use services such as Klout or PeerIndex to get an idea of how influential…
Read MoreHere’s a slide I used in a presentation just over a year ago (at an Association of Online Publishers (AOP) event in February 2011). I got to thinking about how…
Read MoreWe wanted to post this video because in part because it’s a fun insight (if you’re interested in hip hop, dance or a lot of other music) but also, more…
Read MoreAt Collective Content we recently spruced up our logo and website. For the logo, like many small businesses, we dabbled with an online service. We thought we’d share our experience…
Read MoreToday I attended the first event from the Association of Online Publishers (AOP) aimed only at those in B2B media. (You can still check out the #aopb2b hashtag on Twitter.)…
Read MoreWe recently decided to find out more about the Chatham House Rule, so we caught up with Keith Burnet, communications director at the Royal Institute of International Affairs (the organisation…
Read MoreMany call it a think tank. It would rather refer to itself as a policy institute. It is officially the Royal Institute of International Affairs. And to the rest of…
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